Guide Sex in Consumer Culture: The Erotic Content of Media and Marketing

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Erlbaum Associates. S Sex in advertising: Perspectives on the erotic appeal.

Sex in Consumer Culture

J: Lawrence Erlbaum Associates. For articles, start at the Psychology LibGuide. You'll see a list of several databases that include psychology materials. Click on one and search the database for articles! After clicking the name of the database, you'll log in with your 6-digit student ID number and Brenau email username.

Type your terms in the search box, and try different combinations of terms with different synonyms. For example:. This reduces articles that discuss topics like gender roles in advertising, which can also show up if we do not make this specification. The phrase has quotation marks around it in the search because that tells the search engine to keep that particular phrase all together when it finds results. Use the options on the left side of your results to narrow your results further: check the boxes for Full Text so you see only articles you can read right away and Peer Reviewed so each result is from a scholarly peer reviewed academic journal , and use the slider bar for Publication Date to make sure you are seeing recent articles for example, the last five years.

These searches will give you relevant articles like the following:. Ferguson, C. Violence and sex as advertising strategies in television commercials. European Psychologist, 15 4 , Monk-Turner, E. Who is gazing at whom? A look at how sex is used in magazine advertisements. Journal Of Gender Studies, 17 3 , Parker, E. Does sex sell? The effect of sexual programme content on the recall of sexual and non-sexual advertisements.

Applied Cognitive Psychology, 21 9 , Each database is a unique collection of materials, so you will find different articles in different databases with the same search!


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Media Entertainment. Dolf Zillmann. Gendering Bodies. Sara L. Push Comes to Shove. Maud Lavin. Introduction to Qualitative Research Methods. Steven J. The Qualified Self. Lee Humphreys. This Year's Model. Elizabeth Wissinger. Jennifer Bryan. Lorrie Thomas. Reconceptualizing the Literacies in Adolescents' Lives. Donna E. Ladislaus Semali. Affiliate Marketing Secrets Exposed. Cynthia B. Television and the Self.

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